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Getting To The Finish Line: 10 Key Insights Every Business Owner Must Know To Select Your ‘Exit Dream Team’

For Business Owners Who Want To Exit Their Business With All The Rewards And Freedom They Deserve

Written by Keith MacKenzie and Mike Lenz of Chinook Business Advisory, this book unpacks the 10 must-know insights that can help you prepare for a smoother, smarter exit — and build the right team to guide you there.

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Here’s What You’ll Take Away

You’ll learn:

  • How to build your ideal exit “dream team” — and why the people around you matter more than perfect timing

  • The key drivers of business valuation — and the quiet killers that drag it down

  • How to reduce owner dependency so buyers see a thriving future without you

  • Why clear, consistent financials get stronger offers (and fewer headaches)

  • The biggest mistakes owners make before selling — and how to sidestep them

  • The often-missed steps that can quietly add major value over time

Why We’re Giving It Away

So… Why Are We Just Giving This Book Away…?

Because we believe informed business owners make better decisions — for their companies, their teams, and their families.

Whether you’re planning to sell next year or you’re just starting to think about the long game, Getting to the Finish Line will help make the whole process clearer and a lot less overwhelming.

If it helps you:

  • Strengthen your business

  • Avoid costly missteps

  • Or just think more like a future seller…

Then it’s already done what we hoped it would.

Getting to the finish line book by Keith MacKenzie and Mike Lenz

About the Authors

Keith MacKenzie

Managing Partner, Chinook Business Advisory

  • Has personally helped hundreds of business owners exit on their terms

  • Known for his calm, honest, and owner-first approach

  • Co-leads educational events across Western Canada for buyers and sellers

Mike Lenz

Partner, Chinook Business Advisory

  • Focuses on owner-operated businesses and succession planning

  • Brings decades of real-world operational and finance experience

  • Deeply committed to helping entrepreneurs build and protect their legacy

Get Your Free Copy Now

Just fill out this quick form, and we’ll send a physical copy straight to your mailbox. No charge — just solid advice, delivered.